Bonnes pratiques Google Ads : Comment optimiser l’expérience utilisateur (UX) et le référencement (SEO)

Google Ads est un excellent moyen pour les entreprises d’atteindre un public ciblé et d’augmenter leur visibilité en ligne. Cependant, pour tirer le meilleur parti de votre investissement publicitaire, il est essentiel d’optimiser à la fois l’expérience utilisateur (UX) et le référencement (SEO) de votre site web. Dans cet article, nous examinerons les bonnes pratiques…
WordPress and the SEO advantage of the platform

The content management system (CMS) is a system that groups together several categories of software for designing, managing and updating websites. There are a large number of content management systems such as Joomla, Drupal, WordPress, and Joomla. Today WordPress is the most popular content management system. WordPress the most popular content management system Internal site…
WordPress and Joomla: Comparison between the two most popular CMS

Content management systems (CMS) have become very popular. Firstly, they have given users the ability to create and manage high quality websites without having the knowledge of web programming. As a result, they have created countless new businesses, careers, projects and information centers. Today we are going to compare two of the most popular WordPress…
Facebook Pixel … What’s this?

Many of you have certainly heard of this tool. Who hasn’t been asked if you have your Pixel installed on your website? The Pixel, what is this bébitte? I reassure you, it is not an insect and it does not bite! Facebook Pixel is a traffic analysis tool. Once installed on your website, it starts…
Why can’t I convert my visitors into customers?

Before going a little deeper into this topic, I’ll explain one of the main causes of ad campaign failure. Several of my clients, during our first consultation, ask me why their campaigns (both Facebook and Google) are not working and that their ROI is a disaster. There are several factors that can be taken into…