Articles · Web Marketing & AI for SMBs
Pratcom Media Articles: web marketing and AI explained simply
Practical advice on web marketing, advertising, SEO, GEO, artificial intelligence and Law 25 compliance, tailored for Canadian SMBs. No unnecessary jargon, just actions you can apply.
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Claude and Memory 2.0: What Anthropic’s Latest Update Really Changes
Anthropic has announced a major update to Claude with the introduction of Memory 2.0. Discover what this evolution brings in practice, its advantages, improvements, and its impact on how we use artificial…
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Phishing via AppSheet: How Cybercriminals Abuse a Google Platform to Steal Your Facebook Accounts
Hackers linked to Vietnam are using Google’s legitimate AppSheet platform to send undetectable phishing emails. Here is how this scam works and how to protect yourself.
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Context Engineering for Claude 5: The New Rules for Smarter Agents
With Claude 5 models, context practices are evolving: fewer rigid rules, more trust in the model’s judgment, progressive disclosure, and expressive tool interfaces. Learn how to organize your system prompt, CLAUDE.md, Skills,…
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US Restrictions Lifted on Claude Fable 5 and Mythos 5: What You Need to Know
After three weeks of global suspension, the US government has lifted export controls targeting Anthropic’s two most powerful AI models. Here is what this means in practice.
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Canada and American AI: When Washington Cuts Access to Fable 5 and Mythos 5, Who Really Pays the Price?
The US government has suspended global access to two Anthropic AI models for national security reasons. For Canada and Europe, this is a wake-up call that deserves a serious and swift response.
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Facebook Ads vs Google Ads: Complete Comparison to Choose the Best Platform
Facebook Ads or Google Ads? Discover a detailed comparison of these two online advertising giants, their strengths, their weaknesses, and how to choose the platform that fits your marketing strategy.
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Artificial Intelligence: What Has Changed, How to Adapt, and Who Are the Winners and Losers
Artificial intelligence is profoundly transforming our societies, jobs, and daily habits. Discover what has really changed since its rise, how to adapt effectively, and which sectors or profiles are coming out ahead…
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Frequently asked questions
Articles: your questions.
What do the Pratcom Media articles cover?
Our articles share practical web marketing and artificial intelligence advice for Canadian SMBs: search engine optimization (SEO and GEO), Google and Meta advertising, web design, Law 25 compliance and hands-on AI use to generate leads.
Who are the articles written for?
For SMB owners and managers, especially in transportation, manufacturing and industrial services, who want to understand web marketing and AI without being technical experts.
How often do you publish?
We publish new articles on a regular basis. To stay up to date, subscribe to our newsletter or follow us on LinkedIn.
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